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FreshStart 2019

Tuesday, January 15 - Thursday, January 17, 2019
La Quinta Resort & Club, A Waldorf Astoria Resort
49-499 Eisenhower Drive [map]
La Quinta, CA 92253

My Meetings

FreshStart 2019, January 15-17 at La Quinta Resort & Club, is the United Fresh Start Foundationís annual event bringing together attendees from across the industry to work together to increase childrenís access to fresh produce. The event features a conference program focused on connecting our businesses to growth opportunities serving our next generation of consumers, as well as the Foundationís annual Gala Dinner and presentation of the United Fresh Lifetime Achievement award; our annual fundraising golf tournament; the second annual Bids for Kids silent and live auction, and meetings of all United Fresh volunteer leadership boards, councils and committees.

To donate auction items for the Bids for Kids Auction, please contact Kate Olender, 202-303-3420 or


Registration Includes:

Your $200 registration fee includes Tuesday night's Gala Dinner, Wednesday's Breakfast General Session and Conference, and all meetings and meals for volunteer leaders.

The Foundation Fundraising Golf Tournament is an additional $300 fee.

Meeting Attire:

Attire for the Gala Dinner is business. Meeting attire is resort casual.

Attire for golf is a collared shirt with long pants or walking shorts. Please note that metal spikes are not permitted on the golf course.

Special Events

Name Price
Foundation Golf Tournament $300.00
FreshStart Tour: Palm Springs Unified School District $100.00

Cancellation and Other Policies:

Written notice of registration cancellation and request for refunds must be received no later than December 21, 2018. All cancellations will be subject to a $50 processing fee. No refunds will be made after December 21. If you have any questions please call Amanda Griffin at 202-303-3412 or email

General Hotel Information:

United Fresh has reserved a block of rooms at La Quinta Resort & Club in La Quinta, CA at the preferred rate of $269. Reservations must be made by December 12, 2018 to receive the discounted rate. Please be sure to mention United Fresh when making reservations.

We encourage attendees to contact the La Quinta Resort & Club to make reservations or call 1.800.598.3828 and mention the United Fresh block.

Travel Information:

La Quinta Resort & Club is the event location for FreshStart 2019.

For more information please contact:

Amanda Griffin
Vice President, Education and Program Management
United Fresh Produce Association
Phone: (202) 303-3412
Fax: (202) 303-3433